The Super Bowl Is About More Than Just the Game

With all the hype surrounding the Super Bowl, it’s easy to forget that in the end, it is still a sporting event. However, if it weren’t for the spectacular halftime show and the special commercials airing during the broadcast, the Super Bowl probably wouldn’t be the global event it has become over the years.

According to a recent YouGov/Economist poll, only 30 percent of Americans said that the actual game was their favorite thing about the Super Bowl. Meanwhile 26 percent of respondents said they enjoyed the commercials the most and 18 percent were most excited about the halftime show, featuring rapper Kendrick Lamar, who is having quite a week after winning five Grammys last Sunday.